Insights serve as the foundation for organizing feedback and can be grouped into user-centric feature ideas later. They help track product-related feedback from different channels, making it easier to prioritize and plan effectively.
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You can collect all types of feedback in StoriesOnBoard coming from different channels, should those be external (users, clients or customers) or internal sources (development team, design team, sales, marketing or support). We call these ‘insights’ in StoriesOnBoard.

💡 Tip - Learn more about Insights.
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Ideas are larger building blocks in the product development process that incorporate several insights. They serve as the middle level in the product feedback hierarchy and should be created for features that could be considered in development.
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Ideas are used to organize the noise of insights and define actionable new features or initiatives. They help the internal team organize upcoming activities, make meaningful discussions, and prioritize what to include next in the backlog.
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Ideas are presented on a customizable Idea Board where you can define your own structure, prioritize, organize, label ideas, and set custom views to display relevant ideas only.
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💡 Tip - Learn more about the Ideas.

You can now link additional insights from the Insight inbox to this new idea or create new insights directly attached to this idea on the idea board.

Visit the "Insights" tab then find the insight you want to convert to an idea. Select the three dots menu and choose "Convert to idea".

Enter Idea's title and description or add portal description and customize your idea.

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